For established and family-owned companies

A CIO who starts from how your company makes money

Technology does not fix a broken operating model. I start from how your business sells, delivers and decides — then lead the team, the systems and the new products that make it work better. Hands-on when the company is small; at board level when it is not.

I have been CIO and member of the board of family-owned companies, CEO of a company of 200+ people, and de facto CIO of a public authority.

Sound familiar?

You are reading this because…

  • Your systems run the business, but nobody fully understands them

    Spreadsheets acting as systems, knowledge in a few people's heads, a platform too risky to touch. It can usually be modernized without being switched off.

  • Technology costs keep rising, operations stay slow

    Spend keeps growing while work still depends on duplicated systems, manual workarounds and infrastructure sized by habit. The question is which costs buy capability and which only buy complexity.

  • Your market changed, and the company has to offer something new

    Cheaper competitors, new channels, customers who expect more. New products and services usually need new systems behind them.

  • A transformation stalled, or your technology leader left

    A programme has slipped past what the business can absorb, or the CIO left and the company cannot wait for a long search. Someone has to take command now.

  • Your IT is too small or too informal for the company you have become

    One supplier, one key person, no plan for security or growth. A small company may need someone hands-on to restructure its IT before it needs a large team.

  • You want to use AI without putting your data at risk

    Your staff are probably already using public AI tools with company data. You need a plan for where AI pays back and what it may touch. How I approach AI.

Family-owned companies: compete without losing what made you

Family businesses carry knowledge, relationships and a reputation that took years to build. When the market shifts, they need to modernize without breaking what works. I have done that from the inside, as CIO and member of the board.

  • A family-owned bakery and pastry company · Spain · around 2016

    Supermarkets began selling cheap bread and pastry, and gas stations warm bread 24 hours a day. The company had to offer new services to stay different. I served as CIO and member of the board.

  • A large family-owned company in the payments sector · Canada · around 2011

    A business where reliability and security are not optional. I served as CIO and member of the board.

  • A small technology company · Spain · around 1995

    It resold products and offered minor services, and needed its own products to stand out in its market. I served as CIO and member of the board as it moved from reselling to building.

  • A national legal-information publisher · Latin America · 2012–2013

    Hired as VP of Technology to rescue a product four years late. Promoted to CEO of 200+ people, I reduced costs and restored revenue growth.

Companies are described rather than named, out of respect for confidentiality agreements.

What I do as your CIO

Lead the technology team

Set priorities, rebuild or grow the team, and make technology answer to the business plan — not the other way around.

Modernize without stopping the business

Replace or evolve legacy systems step by step, with the company operating throughout.

Restructure IT, hands-on if needed

For smaller companies: suppliers, infrastructure, security and support put in order by someone who can do the work, not only describe it.

Build new products and services

Turn what the company knows into digital products, channels or services that set it apart from cheaper competitors.

Control technology cost

Find which spending buys capability and which only buys complexity — and decide when to stop funding a project.

Measure business outcomes, not IT output

Inventory turns, margin, time to serve a customer — not uptime and ticket counts alone.

Evidence

Companies that work better because of the work

Different sectors and decades — each one a result the business could count.

200+

Employees led as CEO after a technical turnaround

Redesigned the architecture of a flagship product four years late; it launched within three months. Promoted from VP of Technology to CEO, I reduced costs and restored revenue growth.

Legal information · Latin America · 2012–2013
48 hours

To restore a public authority's stalled ERP core

Its internal team had been unable to for four months. Two years of modernization followed, with a documented 30%+ efficiency gain and the institution operating continuously throughout.

Public sector · 2004–2009
87.5%

Lower infrastructure cost for a major marketplace

From roughly €400,000 to €50,000 a month, while the platform moved from instability under load to sustaining 19 million monthly active users.

Online marketplace · Europe · 2015–2017
7 → 23

Locations on a technology backbone I authored

The point-of-sale and ordering architecture behind a U.S. coffee roasting and retail chain's growth, supported and extended for close to 15 years.

Multi-location retail · United States
Interim CIO

Through a media company's admission to an international alliance

I led the ERP deployment, telecommunications modernization, multi-office integration and governance redesign that admission required.

Media services · Spain · 2015–2017
Tens of millions

Users on a payment system whose security I designed

A novel cryptographic validation model for a national instant interbank payment system — the only proposal that met every participating bank's security, performance and operability requirements.

Banking & payments · 2015–2016

Read the full cases

Secure AI adoption

AI can create value. It shouldn't put your business at risk.

Organizations are adopting AI faster than many can put security, governance and operational controls in place. The challenge is not choosing a model or deploying a chatbot. It is deciding what information AI can access, how it integrates with existing systems, who remains accountable for its decisions, and whether the investment produces measurable business value.

I approach AI adoption as an enterprise architecture and business transformation problem — the same discipline I have applied for three decades to systems where failure has financial, regulatory or operational consequences.

Where AI pays back

Which processes and decisions justify AI, what measurable outcome each should produce, and what it will cost to run — not only to pilot.

What data AI may touch

Classifying information, drawing data boundaries, enforcing access control and authorization, and deciding what may reach a third-party provider at all.

Public, private or hybrid

Choosing between hosted services, private deployment and hybrid patterns on data sensitivity, contractual terms, retention and residency requirements, cost and the capacity to operate it.

How it fits existing systems

Integrating AI through APIs and the applications you already run, with secrets management, logging, monitoring and a way to switch it off, and defenses against prompt injection, over-privileged agents and unchecked output reaching other systems.

Who stays accountable

Human review and approval where decisions matter, validation of model output, and clear ownership when an AI-assisted decision goes wrong.

How people use it today

Practical policies for public AI tools, approved alternatives and training — because employees are often already using AI with company data.

Controls, not guarantees

No provider, deployment model or encryption scheme makes AI risk-free. Public AI services are not inherently insecure, and private deployment is not automatically confidential. What protects a business is a defined threat model, appropriate contractual terms with providers, technical controls and operational governance — and someone accountable for all four.

An extension of my work, not a reinvention

I designed the security architecture of a national interbank payment system, built security layers that prevented unauthorized administrator-level access to a public authority's payroll and financial data, and architect regulated medical-imaging platforms whose data pipelines feed AI-based processing. I also sit on the advisory board of an AI-native procurement technology company. Discuss an AI adoption question →

How we would work

Permanent first — or the way that fits the moment

Permanent CIO

I join the leadership team and own technology, data and the people who run them.

Interim CIO

I take command when a leader leaves or a programme stalls, stabilize it, and stay until the right person is in place.

Fractional CIO

Part of my week, for a company that needs senior technology judgment and a voice at board level before a full-time executive. It can grow into a permanent role.

Related writing

How I think about technology in an established company

Straight answers

Frequently asked questions

What does an interim CIO do?

Takes command of technology when a CIO leaves suddenly, a programme stalls or the company goes through a major change: stabilizes the systems and the team, makes the urgent decisions, sets a plan the business can execute, and stays until the right permanent leader is in place — or takes the role permanently.

Do you work as a CIO for companies in Dallas–Fort Worth?

Yes. I am based in Dallas, Texas. I work in person with established and family-owned companies in the Dallas–Fort Worth area, and remotely or on site with companies elsewhere in the United States, Europe and Latin America, as a permanent, interim or fractional CIO.

When do companies usually bring you in?

Typically when a company has outgrown its current systems, structure or way of operating; when growth is slowed by fragile technology, poor data or execution bottlenecks; when a traditional or family-owned business needs to modernize but does not know where to start; when legacy platforms must evolve without stopping revenue-generating operations; when an internal team has been stuck on the same problem for months; when a CIO, CTO or senior technology leader has left suddenly and someone has to take command immediately; when a company is being acquired, acquiring technology, or preparing for an exit and needs technical due diligence; or when a startup needs to move from MVP to a scalable, investable platform.

When does a company need a CTO, CIO or transformation executive?

When technology decisions start to determine whether the business can grow, stay compliant or keep operating — and nobody senior owns them. Typical signals: growth outpacing systems, a stalled transformation, rising technology costs without a clear return, AI being adopted ad hoc, an acquisition or exit, or a technology leader leaving. Depending on the situation, the right answer is a permanent executive, an interim leader who stabilizes and hands over, or fractional leadership.

Do you work with family-owned businesses?

Yes. I have served as CIO and member of the board of family-owned companies, including a bakery and pastry business in Spain that had to compete with supermarkets and 24-hour gas stations, and a large company in the payments sector in Canada. Family businesses usually need to modernize without losing the knowledge and relationships that made them successful.

Can you help a small company restructure its IT?

Yes, hands-on if needed. Small companies often depend on one supplier or one key person, with no plan for security, backups or growth. I can put suppliers, infrastructure, security and support in order myself, and then decide with the owners what the company needs next.

How can AI help an established business improve operational performance?

Mostly in unglamorous places: classifying and routing documents and requests, extracting data from unstructured inputs, helping staff search and draft, flagging anomalies, and supporting forecasts and decisions. The gains come when AI is built into an existing workflow with a measurable target — time per case, error rate, cost per transaction — rather than deployed as a stand-alone demo. If the underlying process or data is broken, AI usually amplifies the problem, so fixing that comes first.

How can a company adopt AI without exposing confidential information?

By treating AI like any other data flow and deciding deliberately what it may access: classify the information, minimise what is sent, enforce access control and authorization at the integration layer, review each provider's contractual terms on retention, training use and processing location, manage keys and credentials properly, log usage for audit, and give employees approved tools and clear rules so sensitive data does not end up in whatever tool is at hand. No single measure guarantees confidentiality; the combination of technical controls, contracts and governance is what brings the risk to an acceptable level.

Should an organization use public AI models, private deployment or a hybrid approach?

It depends on the sensitivity of the data, contractual and regulatory obligations, the quality each option delivers for the task, the cost at expected volume, and whether the organization can actually operate its own models. Enterprise agreements with major providers can offer meaningful contractual and technical protections; private deployment gives more control but moves security, patching, capacity and model quality onto your own team. Many organizations end up hybrid: hosted models for low-sensitivity work, tighter options for regulated or proprietary data.

How can AI be integrated into legacy enterprise systems?

Usually without replacing them. Expose the existing system through well-defined APIs or integration services, give the AI component only the data and actions it needs, and keep the system of record authoritative. It is the same discipline as any legacy modernization — incremental change, clear boundaries, observability and a fallback when something fails — and it is how I have modernized platforms that could not be switched off.

How should businesses evaluate the ROI of AI initiatives?

Like any other investment: a baseline measured before starting, a specific metric the initiative must move, the full cost — licences or usage, integration, data preparation, monitoring, human review and ongoing maintenance — and a decision point to stop if the numbers do not hold. A pilot that cannot name the metric it is meant to improve rarely produces a return.

What is the difference between AI experimentation and enterprise AI adoption?

Experimentation shows that something can work. Enterprise adoption makes it work reliably, securely and accountably inside real operations: integration with existing systems, access control, monitoring, cost management, output validation, support, and a named owner. Most of the effort — and most of the risk — lives in the second part.

Let's talk about your company

Tell me how the business works today and what is holding it back. I answer personally.